All photography on Sotheby’s International Realty’s listings is upheld to the same standards across the Sotheby’s International Realty network, from Manhattan to Toronto

High-quality photography is paramount for all marketing, whether digital or traditional. The first impression a home makes on a buyer is the most important. Sotheby’s marketing positions homes to the most qualified buyers, but all listings are considered a continuation of the Sotheby’s marketing, and thus must showcase homes in their best light.

• Images need artistic perspective
• Images should have equal tones throughout, no black or white spots
• Images must be seasonally appropriate
• Exterior shots need to be visually appealing
• Images shall exclude personal items, toiletries, or untidy spaces

Professional quality, high-resolution images are an integral part of Sotheby’s marketing plan, and are a requirement of all our listings.